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Pricing packages laid out side by side

Offering tiers lets a customer choose between versions of you, not between you and someone else. This page sets out two or three packages with prices, features and one highlighted option. Choosing one sends you their name and email, or you can set a package to take payment straight away.

When to use it

  • You keep writing the same three-option quote for garden care, cleaning or photography.
  • Customers ask 'what do you recommend?' and a highlighted middle option answers that.
  • Your work comes in sizes, and listing everything on a price list hides that.
  • You run a one-off offer and want to send one link.

What a good one includes

  • Package names that describe an outcome, which are easier to remember than 'Bronze'.
  • A unit beside the price, such as per visit, so nobody assumes a one-off cost.
  • Features that build from tier to tier. 'Everything in Tidy, plus' makes the step up easy to judge.
  • A short tagline for how often or who it suits.
  • A footer with limits, like the travel distance included.

Make one by saying what you need

Text it, type it or say it, the way you'd tell a colleague:

Packages for Tidewater Dog Grooming: Wash $45, Wash and Trim $70, Full Groom $110, per visit, highlight Wash and Trim.

Worth knowing. The highlighted package carries a 'Recommended' label, and you can change the wording. Only write 'Most popular' if it's true. Pay buttons here take a single payment, and the button says so when the unit is a month or a visit. If a package should bill every month, build it as a membership page instead.

Questions

How many packages should I offer?

Two or three is usually enough. More than that and people stop comparing and start putting it off.

Do customers pay when they choose?

Only if you turn it on for that package, which needs Stripe connected. Otherwise they leave their details and you follow up.

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Send your first packages and plans today

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